Sarah Hall 4 P's of The Marketing Mix

Sarah,
I agree, how far-or how long- would someone commute before they moved? Or would they be willing to move? That is something that someone, the “product”, needs to take into consideration when looking for a job. I agree with you that location is an important part of the job search process. You also brought up the salary and would it be enough compensation for the services you do, and I feel that is one of the most important aspects of getting the job. Typically the salary makes or breaks the job because if the money is great you might be willing to commute up to an hour. And on the other hand, if they money is only adequate you might see what else is out on the market. If the “product” gets the job offer, the “price” would/will play the biggest factor in the decision making process; I feel it revolves heavily around the “price”. And for the last question, making yourself stand out is the best thing you can do. Have a good resume, show the employer your work history, a good appearance and approach, and confidence are some things you can do to sell yourself to your future employer-at least in my opinion. Do you agree? Are there any other “things” or techniques that you apply so you can successfully sell yourself?

4 P's

If the person is the “product” then the “place” would deal with the job. I feel that the location of the job plays a big role. How the person finds transportation to the job and the coverage of the job all play pretty big roles. If the job is located in the heart of down town and the person is from the woods in the country, then that might not work to well in a city market; plus they would usually have to travel a good ways to get there, so what is the cost if it doesn’t work out?

When it comes to “promotion” the person needs to advertise themselves to the hiring company; personal selling will be a big thing. If someone goes up against a 100 other people applying for the job, they better do a very good job on selling themselves to the higher-ups. They better put on a full-court-press showing off themselves in order to get that job-personal opinion. Another thing to keep in mind, how they will be publicly and how will they be with publicity. What would be the costs associated with that?

The last P is the “price”. Do they need to talk about the price? In this scenario the person is the product so what would be the cost to get this person in you store; something to keep in mind. Will they be willing to take discounts, or pay cuts, and will they want allowances, or bonuses. The credit terms of the company and the person are also things that would be considered; will the person want to be paid weekly, bi-weekly, do they want direct deposits, etc. etc. What would be the final cost of getting this person in the door and working for the particular company? These are the things that come to mind for me. What do you think? Agree or disagree?